Services

Google Ads that generate enquiries, not just clicks.

Paying for clicks is easy. Generating enquiries from those clicks takes strategy, testing and active management. We handle your entire Google Ads account โ€” targeting, copy, bidding, and reporting โ€” so every pound works as hard as possible.

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Intent targeting

Google Ads targets people actively searching for what you offer right now. No wasted spend on people who are not ready to buy.

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Budget management

We manage your spend carefully โ€” daily budget caps, negative keywords, and constant optimisation to reduce cost per click.

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Ad copy that converts

We write and test multiple ad variations. The ones that generate enquiries stay, the ones that do not are cut.

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Local targeting

Target by location, radius, or specific postcodes. Reach businesses in Atherstone, Nuneaton, Tamworth and across the Midlands.

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Transparent reporting

Monthly reports showing spend, clicks, enquiries and cost per lead. No hiding behind impressions and click-through rates.

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Continuous optimisation

We review performance weekly and make adjustments. Google Ads requires active management โ€” we provide it.

FAQ

Common questions

What budget do I need for Google Ads?

We recommend a minimum of ยฃ500/month ad spend for most Midlands local campaigns. Below that the data needed to optimise accumulates too slowly.

How quickly does Google Ads work?

Unlike SEO, Google Ads can generate enquiries from day one. The first month is about gathering data, months 2-3 is where performance typically improves significantly.

Do you charge a management fee on top of ad spend?

Yes โ€” our management fee is separate from your ad spend, which goes directly to Google. We never mark up ad spend.

Can I run Google Ads and SEO at the same time?

Absolutely โ€” they complement each other well. Ads give you immediate visibility while SEO builds long-term organic rankings.

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